I'll tell you my story. Growing up in school I used Apple computers (Apple II's and I think System 5) and at home Windows Computers starting with Win 3.1 and dos and then 95, 98, ME and even beta tested XP. The only reason at that time I would want a Win PC over a mac was because of the user interface and gaming. I liked how Macs worked better but Windows had a much better and user friendly interface at the time. In HS (1998-2002) I had a Desktop PC and totally experienced Napster coming out and spending 30 mins to download a song because I was on dial up, and was right when I got a desktop computer with a cd burner in it and my first car which had a cd player in it. Some people forget how exiting it was to actually not by a cd for just one song, or wait on the radio for a song and how you no longer had to record a song on the radio and have to fast forward and rewind just to hear it. It was cool not to actually do all the stuff you had to do for a mix tape you wanted to give to someone. Oops whole nether topic. Apple released OS X about a year before I graduated and when I saw it I wanted to just do away with my PC and by a Mac because they finally made an operating system I wanted to use because it looked awesome. So when it became time for me to pick out a laptop as a graduation present, I picked an iBook with a 700mhz g3 processor, which had 10gb storage and 256mb of ram. And my PC at the time was a Pentium 4 1.8ghz processor, with 30gb's of storage and 512mb of ram. And the iBook felt just as fast and capable as the PC. After that I only had Apple products, eMac, 12' PowerBook, 13' MacBook and finally because I was in the Navy and had saved up money because I was on a six month deployment a 15" MacBook Pro and which I thought of it as, ok Derek you are finally in a place where you can purchase something just because you want it and not have to buy a computer buy a computer you didn't really want because I knew I couldn't reasonably afford and until I switched in 2012 had only Apple products. I literally convinced every single person in my immediate family to switch to apple. I had the first iPod where you couldn't even use it if you didn't have a mac and bought every generation after for a few years cuz I just had to have the latest tech. I bought the first iPhone and said I will never use anything but an iPhone again until I switched. I had the first iPad even. But what made me do my first switch was the phone.