They already messed (keep it family friendly!!) up and missed out on the back to School (Fall season) buying freenzy...The Pro version to me is set up for defeat in that it will be released 3 months after the RT version. This means it will miss out on the xmas season and will leave room for the OEMs that will be putting out Pro versions to snatch up those who (like me) are impatient when options are in front of you.
This is the same strategy used when MS and Sony released the 360 and PS3. Make it affordable at a loss per unit and make your money back from game sales, in this case apps.Wow, I can't believe that price! The Surface RT is so much of an unknown but I have a hard time believing a $199 price given the materials and size of the table alone. I really hope that price is correct but I'm not holding my breath.
Microsoft (MSFT) is reportedly well aware that pricing its entry-level Windows RT tablet at $199 will push its vendor partners out of the market, but it might launch the device at that remarkably low price point anyway. Citing multiple unnamed sources from notebook vendors, Digitimes on Thursday reported that Microsoft’s hardware partners are very worried about the possibility of a $199 Surface tablet. Unless Microsoft only sells the device in the United States, partners including ASUS (2357), Lenovo (0992), Samsung (005930) and Dell (DELL) may stop developing Windows RT tablets since they will not be able to compete at that price.
According to the report, Microsoft knows very well that it is angering its partners but it doesn’t seem to care. “The sources pointed out that Microsoft is fully aware that its actions have greatly offended its notebook clients, and therefore is trying to achieve success and acquire at least 30% share in the tablet PC market,” Digitimes’s Monica Chen wrote. ”A price of US$199 is expected to allow the company to achieve its needed goal.”